In this instalment of his weekly column, our Editor, Ben Hanson rounds up the best of WhichPLM from the past seven days. With two world-exclusive items this week (along with the latest news and developments from around the world), WhichPLM remains the premiere online destination for news, reportage, opinion and insight relating to product development for the fashion industry,

(Manchester, UK, 20 April 2012) Verve Sketch Software Limited today announced its rebranding. Previously known as Vector Vogue Limited, the company has chosen to adopt a new brand that reflects its ongoing commitment to the Verve Sketch design library platform.

Trade in Asia Ltd – a fast growing ‘one-stop’ global sourcing provider of men’s, ladies’ and children’s clothing- has chosen to implement E-PLM supplier Fast React’s Vision solution, to shorten lead times in product development

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Centric Software has today announced that Newbrands, the Italian luxury leather goods manufacturer of luxury bags and accessories,, will implement the Centric 8 PLM system before moving on to ERP.

(Paris, April 17, 2012) WhichPLM can exclusively reveal that Devanlay – the exclusive international licensee for Lacoste brand textiles and leather goods – has chosen FlexPLM™ from core PLM supplier PTC for the optimization of its entire product development process.

TXT e-Solutions are no strangers to the fashion capitals of the world. The company is headquartered in Milan – where their first “Thinking Retail!” event took place – and on 29th March the rooftop Jardin d’Hiver in Paris’s Pavillon Kléber played host to the second seminar in that series.

Our Editor, Ben Hanson, was the only journalist invited to the event, and his full, exclusive report is now available to all WhichPLM readers.

Under the terms of a new partnership, UserEase Consulting will promote all WFX Cloud products – ERP II, PLM, SCM, PPC, Financials, PDM and EDI to the AFA Industries in the Asia Pacific Region, then move towards promoting them in Europe, USA and the rest of the world in due course.

(Paris, April 16, 2012) Lectra, the world leader in integrated technology solutions dedicated to industries using soft materials—textiles, leather, industrial fabrics, and composite materials—is pleased to announce the launch of Versalis® Furniture. With this new range, furniture manufacturers can achieve record productivity by optimizing production cycles and maximizing the material savings, without compromising on the quality of cutting.