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Prominent Global Brands Scheduled to Speak at Gerber Technology’s ideation Software Conference

October 12, 2012 by Ben Hanson in Press release with


Idea generation and best practice sharing are cornerstones of this annual event

(TOLLAND, Conn., October 8, 2012) Ideation, Gerber Technology’s 14th annual software conference, taking place Oct. 22-23 at the Montelucia Resort & Spa in Scottsdale, Ariz., is a who’s who of the fashion industry. During the event, many prominent global brands, including Abercrombie & Fitch, Fruit of the Loom, Merrell, ICICLE and New York & Co., will discuss how their companies bridge the product design and development processes with sourcing, product delivery and profit generation strategies using Gerber’s integrated YuniquePLM™ and AccuMark® CAD software systems.

Additional sessions center on demonstrations of new software functionality, breakout discussions, hands-on workshops and peer-to-peer sharing of best practices. In total, attendees can choose from more than 40 high-impact sessions.

Marshal Cohen, a well-known expert on consumer behavior for more than 30 years, will deliver the keynote speech. Cohen, who has appeared on several popular American morning news shows and has been quoted in The Wall Street Journal, The New York Times and Women’s Wear Daily, will explore what makes a brand successful, what influences consumers’ buying decisions and how they are spending their discretionary dollars.

The setting also offers a first glimpse into the newest releases of Gerber’s YuniquePLM product lifecycle management software and AccuMark pattern design, grading and marker making system. Demonstrations of YuniquePLM 5.0 will focus on improvements to sourcing and tracking capabilities and ground-breaking enhancements to integration with Adobe® Illustrator®. In addition, the software will enable more robust vendor management including sought-after compliance tracking functionality. A sneak preview into AccuMark 8.5.1 highlights the ability to digitize hard patterns into the AccuMark system using a high-quality, digital camera. The release also provides improvements in marker compaction and enhancements to the system’s pattern import process which facilitates data integration between AccuMark and YuniquePLM.

Donny Askin, general manager of the Yunique Solutions business, said, “Fashion companies of all sizes are constantly searching for ways to use technology to get products to market faster, at less cost and with higher quality. This is a great forum for industry leaders to hear and share best practices and generate ideas to make their organization more productive and more profitable. The input attendees provide directly affects the future of our software products.”

About Gerber Technology

For more than four decades, Gerber Technology has been the world leader in providing sophisticated hardware and software systems to automate and more effectively manage the product design and manufacturing process. The company serves 25,000 customers, including more than 100 Fortune 500 companies, in the aerospace, apparel, retail, composites, packaging, furniture, technical textiles and transportation interiors industries in 130 countries. Gerber’s products help users move faster, at less cost and with the highest quality.

Based in Connecticut, USA, Gerber Technology is owned by Vector Capital, a San Francisco-based, global private equity firm specializing in the technology sector that manages more than $2 billion of equity capital. Visit www.gerbertechnology.com for more information.

Contact: Debbie Marconi

Tel: +1 860 896 2068

debbie.marconi@gerbertechnology.com

About Ben Hanson

As WhichPLM’s Contributing Editor, Ben is responsible for our style, and provides much of the on-the-ground reporting and interviews that have come to characterise the magazine. As a professional writer and editor, Ben has worked for film and television, national newspapers, international corporations, and glossy magazines prior to becoming one of the PLM industry's best-known writers.

View Ben Hanson's profile →

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