Home Press release AMG Asia Selects PTC FlexPLM to Drive Digital Transformation Initiatives & Deliver Greater Customer Value

AMG Asia Selects PTC FlexPLM to Drive Digital Transformation Initiatives & Deliver Greater Customer Value


AMG will leverage PTC’s FlexPLM solution and Internet of Things (IoT) technology to provide retail customers with end-to-end visibility and connectivity.

BOSTON – December 18, 2019 — PTC (NASDAQ: PTC) is proud to announce that Advanced Manufacturing Group (AMG), a multinational specialist in footwear development and production, has become one of the latest companies to select its market-leading FlexPLM® solution. AMG will also benefit from PTC’s deep manufacturing industry expertise.

The broader project encompasses PTC FlexPLM – the retail industry’s most widely-used PLM solution – powerful IoT software, and a supply-chain-wide connectivity layer that will optimize AMG’s business processes and internal collaboration, as well as providing key retail customers with a holistic view of their supply chains.

AMG has operated successfully for over 30 years in Hong Kong, China, Vietnam, Cambodia, and Bangladesh, sought after for its considerable expertise in footwear research, design, development, commercialization and production. Today, AMG works with select regional factories and a global customer base to manage the traditionally-fragmented process of footwear production – from initial brief to finished product.

Prior to selecting PTC, AMG’s senior executive team surveyed the global PLM market in detail, seeking not just the core benefits of PLM – a single source of data, and a platform for real-time collaboration – but also a very particular kind of partner, as AMG President Michael Roy explains:

“We wanted to identify a technology partner who was proven in the Asia-Pacific region, and whose software and services could scale to manage the volume and variety that AMG produces. But, it was also essential that we find a vendor that understood the connected footwear manufacturing landscape, and the demands of producing for household names like America’s largest retailer. We chose PTC FlexPLM to give us total control over our own processes and our connected factories, as well as to transform the way we communicate with our customers overseas.”

Following a successful proof of concept, AMG is rolling out FlexPLM to users across its athletic, lifestyle, service, tactical and work divisions – with FlexPLM’s local language support allowing English and Chinese translations of individual attributes.

Powered by the ThingWorx® Retail Connector middleware, and implemented by PTC’s Chinese partner PISX, AMG will also integrate FlexPLM with digital production solutions like RomansCAD 3D, product testing platform Mesh01, and the independent Material Exchange.

The project also included licenses of PTC’s ThingWorx IoT application development kit (ADK), and licenses for the ThingWorx Retail Connector – both of which will be used to add further integrations over time, says Jake Pinger, Chief Product Officer at AMG:

“As well as allowing us to use Augmented Reality to share operational knowledge between creative teams and engineers, ThingWorx, paired with PTC FlexPLM, is going to be essential to delivering AMG’s vision for the seamless exchange of a single thread of data that runs upstream and downstream, as well as enabling us to accelerate our digital transformation strategy.”

Speaking about the project, Bill Brewster, Senior Vice President and General Manager of PTC’s Retail Business Unit added: “We are always thrilled to find customers who share PTC’s vision for the fully digital future of product design and manufacturing, and together with AMG we look forward to pursuing that goal even further. We are committed to connecting the global retail supply chain to drive speed and efficiency from concept to consumer.”

About AMG

AMG has a long and proud history of providing footwear supply chain services to premium brands in need of expertise, including research, design, development, commercialization, and production and quality control supervision. We seamlessly integrate into our client’s business flow, assuming the same risks and success along with them. Our expertise in the supply chain flow of footwear allows our clients to focus on design, marketing and sales while AMG organizes and manages the fragmented world of footwear development and production.

About PTC

PTC helps companies around the world reinvent the way they design, manufacture, operate, and service things in and for a smart, connected world. In 1986 we revolutionized digital 3D design, and in 1998 were first to market with Internet-based product lifecycle management. Today, our leading industrial innovation platform and field-proven solutions enable you to unlock value at the convergence of the physical and digital worlds. With PTC, manufacturers and an ecosystem of partners and developers can capitalize on the promise of the Internet of Things and augmented reality technology today and drive the future of innovation.






PTC, FlexPLM, ThingWorx, and the PTC logo are trademarks or registered trademarks of PTC Inc. or its subsidiaries in the United States and other countries. 

Lydia Mageean Lydia Mageean has been part of the WhichPLM team for eight years now. She has a creative and media background, and is responsible for maintaining and updating our website content, liaising with advertisers, working on special projects like our PLM Project Pack, or our Annual Publications, and more.Joining mid-2013 as our Online Editor, she has since become WhichPLM’s Editor. In addition to taking on writing and interviewing responsibilities, Lydia has also become the primary point of contact for news, events, features and other aspects of our ever-growing online content library and tools.