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Lydia Hanson

Lydia Hanson has been part of the WhichPLM team for over four years now. She has a creative and media background, and is responsible for maintaining and updating our website content, liaising with advertisers, working on special projects like the Annual Review, and more.Joining mid-2013 as our Online Editor, she has since become WhichPLM’s Editor. In addition to taking on writing and interviewing responsibilities, Lydia has also become the primary point of contact for news, events, features and other aspects of our ever-growing online content library and tools.

The Rise of 3D Printing in Fashion

In her first exclusive for WhichPLM Naomi Kaempfer, Creative Director, Art, Fashion and Design at Stratasys, shares the benefits of 3D printing and, as a result, the rise in adoption. Stratasys explores the possibilities of 3D printing cross border in the creative disciplines and with their experience enable and promote designers and artists to stretch […]

PTC Announces Creo 5.0, the Latest Version of its Award-Winning CAD Solution

Launch Features Breakthrough Capabilities in Additive Manufacturing, Topology Optimization, and Simulation FARNBOROUGH, UK. – March 19, 2018 –– PTC (NASDAQ: PTC) today announced Creo 5.0, the latest release of its Creo® 3D computer-aided design (CAD) software, which enables users to go from concept to manufacturing in one design environment. Creo 5.0 introduces five new capabilities for the fast-changing world […]

Pantone and X-Rite Appoint Ondrej Kruk As New President

GRAND RAPIDS, Mich., March 19, 2018 – X-Rite Incorporated, a global leader in color science and technology, and Pantone LLC, announce the appointment of Ondrej Kruk to the role of president. A proven Danaher executive, Kruk brings a combination of commercial and operational experience to Pantone and X-Rite. Kruk will lead the continued expansion of Pantone and X-Rite’s […]

Learning to be Small Again

Here, Elizabeth Shobert, Director of Marketing & Digital Strategy for StyleSage, hits us again with some sage (pun intended) advice. Drawing on her own experience with StyleSage, Elizabeth shares the creative power behind “startup thinking”. Checking in at the three-month mark of 2018, do you feel like you’re in a better or worse place than […]

Auchan Retail Chooses Centric Software

Auchan Retail, the world’s 11th largest food retailer, has chosen Centric’s PLM to harmonize product development processes for its non-food lines (Textiles, Consumer Electronics and Household Goods, School/Toys/Office, Home & Deco and Outdoor Pursuits) CAMPBELL, California, March 13, 2018 – Centric Software is delighted to announce the signature of a new partnership with Auchan Retail. The retail […]

lululemon Upgrades to Latest Version of PTC FlexPLM

Process Improvement, Line Planning Support, and Supply Chain Management Among Benefits to Recent Upgrade FARNBOROUGH, UK. – March 13, 2018 –– PTC (NASDAQ: PTC) today announced that technical athletic apparel company lululemon has upgraded to the latest version of PTC FlexPLM® retail software. The upgrade delivers greater functionality and an improved user experience and enables further process efficiencies. PTC FlexPLM offers […]

Personalization: the King of AI in the World of Ecommerce

In their second guest article for WhichPLM, Sentient Technologies continues their exploration of Artificial Intelligence for fashion – this time, with regards to online personalisation. Sentient has created the world’s largest and most powerful distributed AI platform by combining multiple AI disciplines, allowing them to create fully autonomous products. Picture this: you walk into a […]

BRAX continues to expand its digitization program – with PLM GoLive and Assyst

Kaiserslautern, 09.03.2018 – The Herford fashion company Leineweber GmbH & Co. KG with its brands BRAX, Eurex, Raphaela and BRAX Golf has taken another big step to-wards digitization – since January of 2018, the company has successfully integrated Assyst’s PLM. GoLive to devel-op its products and collections even faster and more effi-ciently in the future. Leineweber […]

Staples Solutions Goes Live with PTC’s Retail Product Lifecycle Management (PLM) Solution

Staples Solutions Successfully Deployed PTC’s FlexPLM SaaS-Based Solution to Streamline Processes and Provide Single Source of Truth for Development of Private Label Products NEEDHAM, Mass. – March 8, 2018 –– PTC (NASDAQ: PTC) today announced that Staples Solutions, the leading provider of workplace products, services, and solutions to businesses across Europe, has gone live with PTC’s market-leading retail […]