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Lydia Mageean

Lydia Mageean has been part of the WhichPLM team for eight years now. She has a creative and media background, and is responsible for maintaining and updating our website content, liaising with advertisers, working on special projects like our PLM Project Pack, or our Annual Publications, and more.Joining mid-2013 as our Online Editor, she has since become WhichPLM’s Editor. In addition to taking on writing and interviewing responsibilities, Lydia has also become the primary point of contact for news, events, features and other aspects of our ever-growing online content library and tools.

OptiTex appoints Asaf Landau as CEO

Optitex Logo(PETACH TIKVA, ISRAEL, 06 MARCH, 2012) OptiTex today announced the appointment of Asaf Landau as CEO. OptiTex also announced a recruitment drive within the company as a response to strong global demand for its 2D and 3D CAD/CAM and virtual prototyping solutions in the apparel, automotive, aeronautics, industrial fabrics and upholstery industries.

PTC Named Winner of 2011 Frost & Sullivan Global Green Excellence in Product Innovation Award

PTCPTC®, The Product Development Company®, today announced that it is the 2011 recipient of Frost & Sullivan’s Global Green Excellence in Product Innovation Award for Product Lifecycle Management. After being ranked against other leading PLM vendors in categories such as product profile, business commitment and environmental accountability, the company’s Windchill® Product Analytics suite came out on top for its ability to enable the manufacturing industry to create more sustainable, and competitive products while reducing overall environmental impact

Realising the Business Benefits of PLM

Witness Gerber Technology's proven approach to product lifecycle management using YuniquePLM™. See why it was adopted by successful companies such as Li & Fung, Cutter & Buck, Christopher & Banks, Artextyl and Consortio Fashion Group amongst others.

Tommy Bahama Selects PTC for Seamless Supply Chain Collaboration

PTC(NEEDHAM, MA., 06 DECEMBER 2011) PTC®, The Product Development Company®, today announced that Tommy Bahama, the lifestyle clothing company that defines elegant island living, has selected PTC FlexPLM® Product Lifecycle Management (PLM) software for its ability to improve operational efficiencies by enabling seamless supply chain collaboration.

Guest Blog from PDP: The Importance of Master Data, Part One

In the first instalment of a new series, Mark Harrop, Managing Director of PDP, looks at the crucial role that Master Data has to play in underpinning successful PLM implementations and in delivering efficiency savings across extended global supply chains. This is an important emerging trend in the world of integrated systems, so Mark's insights into the importance of Master Data are especially timely.

WhichPLM Announces 2011 Annual Review – 2010 Survey Now Available Free Of Charge- error

Error please input your details below making sure all boxes are filled As the Editor of WhichPLM my primary responsibility is for the overall content, direction and development of the website.  But the WhichPLM name doesn’t stop here. I also wrote our industry-defining Customer Survey in the summer of last year, following an extensive and […]

Survey terms and conditions

Please review the terms and conditions before clicking on the download link at the bottom of the page. 1. GENERAL SURVEY T&Cs © 2010 Product Lifecycle Marketing Limited. All rights are reserved. The moral right of Product Lifecycle Marketing Limited to be identified as the author of this publication has been asserted in accordance with […]

Expanded PLM on WhichPLM… Expands

In addition to the wide range of solutions offered in core PLM software, more brands are discovering the benefits of using expanded PLM solutions to streamline different areas of their product development. Vector Vogue’s collaborative design application Verve Sketch is the latest software to join the list of expanded solutions on Which PLM.


Please input your details again making sure that no boxes are blank and making sure all the questions are answered Vector Vogue are running a competition to give away an enterprise license – worth more than £6,000 – of Verve Sketch, their industry-defining collaborative design software. Verve Sketch fits into any designer’s product development workflow […]

Sorry But You Are Only Allowed To Enter Once

Thank you for your enthusiasm but you are only allowed to enter the competition once. For more information about Verve Sketch at http://www.vectorvogue.com.