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Lydia Mageean

Lydia Mageean has been part of the WhichPLM team for over six years now. She has a creative and media background, and is responsible for maintaining and updating our website content, liaising with advertisers, working on special projects like the Annual Review, and more.Joining mid-2013 as our Online Editor, she has since become WhichPLM’s Editor. In addition to taking on writing and interviewing responsibilities, Lydia has also become the primary point of contact for news, events, features and other aspects of our ever-growing online content library and tools.

First Insight Continues Global Expansion with New Offices in Europe and Asia

International Roster of Clients Now Includes Superdry and Bata India As First Insight Broadens Global Capabilities  CEO Greg Petro to Lead Discussion on Future of Brands and Need for Customer Centricity at World Retail Congress in Amsterdam PITTSBURGH, April 4, 2019 — First Insight, Inc., a global technology company transforming how leading retailers make product investment, pricing […]

Techtextil and Texprocess look ahead to the city of the future

By 2050, almost 70 percent of the world’s population will be living in urban regions, metropolises and megacities, according to the United Nations. This poses new challenges for construction, mobility concepts and health services, as well as for smart fashion and functional clothing. With the special event “Urban Living – City of the Future” from 14-17 […]

Sustainable 3D Fashion: More than a Passing Trend

In today’s guest post, Sharon Lim, CEO of Browzwear, educates us on the benefits of working in 3D when it comes to the environment. Sharon is a corporate visionary with nearly 20 years experience in the apparel industry, from sourcing to retail.

Centric Software Celebrates 300 PLM Customers

Centric reinforces PLM market-leading position with this fantastic milestone  CAMPBELL, Calif., 2 April2019– Centric Software, the Product Lifecycle Management (PLM) market leader, is celebrating the signing of its 300thcustomer. Centric Software provides the most innovative enterprise solutions to fashion, retail, footwear, outdoor, luxury and consumer goods companies to achieve strategic and operational digital transformation goals. […]

swatchbook opens swatchbook China

Swatchbook Software Information Technology (Dongguan) Co., Ltd. is open for business; Mr. Jackie Yang, Founder of FMNII has been appointed as Managing Director Irvine, CA, Kowloon, HK, and Dongguan, CN – April 2, 2018 – swatchbook, inc today announced the opening of “Swatchbook Software Information Technology (Dongguan) Co., Ltd.”, in short “swatchbook China”, a wholly […]

How Retailers can Drive Cross-Channel, Personalized Marketing at Scale

Sean Brady, President, Americas at Emarsys shares his first guest post with WhichPLM. He discusses how marketing technology can really help retailers deliver targeted messages and reach individuals. Emarsys is a provider of marketing software, enabling true one-to-one interactions between marketers and consumers.

The Future of Product Design and Development: PTC Talks to Deckers Brands

In today’s guest advertorial, PTC discusses Deckers Brand’s vision for integrated 3D and PLM with Mitch Harvey, 3D Innovation Manager.

Lectra’s Innovation Lab brings breakthrough innovation to life

Lectra boosts its innovation process by dedicating a new space to the ideation and design of disruptive solutions  Paris, March 19, 2019 – Lectra announces the opening of its Innovation Lab, created by Philippe Ribera, Vice President Innovation, Lectra. The Innovation Lab is located in the heart of the company’s technological campus in Bordeaux-Cestas. The mission of […]

Gerber Empowers Speed & Connectivity with YuniquePLM’s New UI and Expanded Digital Integrations

YuniquePLM® V8 Launch Part of Aggressive Software Roadmap TOLLAND, CONN., USA, March 19, 2019 – Speed and personalization have become the new normal in the fashion industry as consumer trends and expectations shift quickly. Brands, retailers and manufacturers are racing to keep pace as they strive to win the hearts, minds and loyalty of their consumers […]

Digital Supply Chain Transformation Takes Center Stage at Velocity 2019

Leading retailers and fashion brands will share how they are using the NGC Andromeda Cloud Platform to streamline processes and improve decision making MIAMI—March 19, 2019—New Generation Computing, Inc. (“NGC”), a leading provider of cloud-based solutions for product lifecycle management (PLM), supply chain management, quality control and vendor compliance, will showcase how its Andromeda Cloud Platform® is driving digital […]