Mark Harrop

In his first piece for 2021, Founder & CEO of WhichPLM Mark Harrop, shares the benefits of using Artificial Intelligence & Machine Learning within PLM. He believes that if PLM vendors accelerate and expand their use of AI it will become, without a doubt, a critical element of any fashion company’s 2021 strategy.

Originally published in our PLM Buyer’s Guide 2020, we believe this piece deserves a post of its own. Our CEO & Founder, Mark Harrop, shares some commonly asked questions when it comes to starting out on a PLM journey – along with our answers. 

Following on from his recent exclusive, WhichPLM’s own Mark Harrop discusses the rise of multi-tenant PLM and how the solution(s) differ from single-tenant PLM offerings. He takes an objective look, and shares the challenges with implementing both options.

Here, WhichPLM’s Founder & CEO, Mark Harrop, explores the changing world of Artificial Intelligence as it relates to PLM – and, more specifically, how PLM can harness AI going forward.

Since our inception, one of WhichPLM’s key objectives has been to portray an accurate view of the current fashion technology landscape, which has been focused predominantly on PLM.

Originally published on WTiN, today Mark Harrop, WhichPLM Founder & CEO, explores the emerging use of XR in Fashion.

In his fourth exclusive this year, our Founder & CEO, Mark Harrop, explores the world of virtual design & development – specifically, 3D and scanning.

In his third exclusive this year, our Founder & CEO, Mark Harrop, builds on his last piece about the future of fashion. Spanning a more than four-decade long career in fashion, he continues to draw on the previous digital innovations our industry has seen.

In his second exclusive this year, our Founder & CEO, Mark Harrop, shares his thoughts on the near-term future of our industry. Spanning a more than four-decade long career in fashion, he also draws on the previous ‘digital chapters’ our industry has seen.

In his first exclusive this year, our Founder & CEO, Mark Harrop, shares his thoughts on what we should be focusing on in 2019 and beyond.