Mark Harrop

Originally published on WTiN, today Mark Harrop, WhichPLM Founder & CEO, explores the emerging use of XR in Fashion.

In his fourth exclusive this year, our Founder & CEO, Mark Harrop, explores the world of virtual design & development – specifically, 3D and scanning.

In his third exclusive this year, our Founder & CEO, Mark Harrop, builds on his last piece about the future of fashion. Spanning a more than four-decade long career in fashion, he continues to draw on the previous digital innovations our industry has seen.

In his second exclusive this year, our Founder & CEO, Mark Harrop, shares his thoughts on the near-term future of our industry. Spanning a more than four-decade long career in fashion, he also draws on the previous ‘digital chapters’ our industry has seen.

In his first exclusive this year, our Founder & CEO, Mark Harrop, shares his thoughts on what we should be focusing on in 2019 and beyond.

Individualisation, automation and digitalisation: micro-factories are the way forward for the future of clothing production and will be the main theme of Texprocess in Frankfurt am Main from 14 to 17 May 2019. “Send your favourite design to the manufacturer today via an app and wear your individually designed, perfectly fitting trainers or shirt tomorrow. […]

In today’s article, our own CEO & Founder, Mark Harrop, shares his lengthy experience with PLM – more notably, the behind-the-scenes implementations and relationships that don’t always go as planned. Despite the huge strides PLM has made in recent years, it’s an unfortunate fact that PLM projects still fail.

Our Founder & CEO, Mark Harrop, shares his thoughts around 5G and what it means for retail, footwear and apparel. He takes us through the advent of each generation, beginning with 1G, and closes with a vision for the future.

Here, our own CEO, Mark Harrop, shares his thought leadership view on the current landscape of any Fashion business – technologically speaking. He delves into what WhichPLM has coined Fashion’s ‘infinity loop’, emphasizing the importance of digital integration. The next wave of fashion technology integration is happening whilst I write my latest article on what […]

Our CEO has recently returned from Florence, where he attended and presented at Dig.IT4Fashion. Here, he presents his coverage of the event, and shares his thoughts on four roundtable panels: Enterprise 3D, Experience, Blockchain, and Data Intelligence. It isn’t often today to come across a retailer, brand or manufacturer in our industry who doesn’t have […]