Home News Brown Shoe Drives Global Product Development With PTC Footwear Solution

Brown Shoe Drives Global Product Development With PTC Footwear Solution

0

FlexPLM Solution Streamlines Product Development Processes from Concept through Commercialization across Multiple Brand Lines

(NEEDHAM, MASS., MARCH 23, 2009) PTC, the Product Development Company®, today announced that Brown Shoe Company, Inc., a footwear company with worldwide operations, has taken steps to improve collaboration and enhance visibility within its global product development process by implementing as its technology tool the PTC Footwear and Apparel solution FlexPLM™. This move is Brown Shoe’s first step in the implementation of its previously announced enterprise-wide information technology initiatives.

FlexPLM delivers a single Product Lifecycle Management (PLM) platform to Brown Shoe, and is expected to enable the company to gain early visibility into its product development processes, improve collaboration, effectively manage costs and reduce development times. Brown Shoe is a $2.3 billion global footwear company that inspires people to look and feel good every day, with a compelling portfolio of loved and trusted brands. The company operates the more than 1,100 store Famous Footwear chain, offering more than 80 brands for the whole family, and markets leading footwear brands including Naturalizer, Franco Sarto, LifeStride, Dr. Scholl’s, Via Spiga, Etienne Aigner and Carlos by Carlos Santana for adults, as well as Buster Brown children’s footwear.

Based on PTC’s Windchill® technology, FlexPLM is an intuitive, Web-based solution that streamlines communication, tracks milestones, pre-empts performance bottlenecks, and provides instant visibility throughout the product development value chain. Highly scalable and fully configurable, FlexPLM enables global product teams to work more efficiently and productively.

More than 18 months ago, Brown Shoe’s product development team across the U.S. and China began an analysis of the company’s systems and how its global supply chain could become even more streamlined, efficient and disciplined, while also cutting costs. The company sought a PLM solution that was created specifically to serve the needs of the footwear industry. Following an extensive review, Brown Shoe selected and implemented FlexPLM because it supports footwear industry best practices, offers global access to a centralized library with version control, provides the ability to manage, streamline and reduce product development cycles and enables Brown Shoe to easily connect and communicate with its global suppliers and factory partners. Brown Shoe utilizes FlexPLM to connect the development of its line calendar, the structure of line planning/sample planning, and the management of product specifications in one system that is accessible to everyone involved in the process. It offers the company critical visibility for planning and budgeting, and enables product developers to focus on creating great footwear for consumers.

“Ultimately, we expect FlexPLM to enable Brown Shoe to be an even better partner to retailers, factories and suppliers, while introducing trend-right footwear into the marketplace. This solution is designed to create a more cohesive product development process, which is important to managing our business well. It is still up to our teams to put in the work, but we expect FlexPLM to make it easier for product teams to speed up the development process, obtain visibility at every step and streamline one system for planning,” said Brown Shoe’s Senior Vice President-Product and Sourcing Dan Friedman.

“PLM is one of the fastest growing areas of technology investment in the footwear and apparel industry because of its ability to deliver product development efficiencies,” said Kathleen Mitford, vice president, vertical market strategy, PTC. “Brown Shoe understands the value of PLM because it offers process standardization that can maximize collaboration across the business. We are happy to work with Brown Shoe and offer our expertise to help them achieve their strategic objectives.”

About PTC Solutions for Footwear and Apparel

PTC solutions for footwear and apparel are designed to meet the product lifecycle management requirements of branded manufacturers and their suppliers. These web-based solutions are comprised of FlexPLM™ and provide configurable functionality and information visibility across the enterprise and its supply chain. PTC is a leading provider to top footwear and apparel brands worldwide.

About Brown Shoe

Brown Shoe is a $2.3 billion footwear company with global operations. Brown Shoe’s Retail division operates Famous Footwear, the over 1,100-store chain that sells brand name shoes for the family, over 300 specialty retail stores in the U.S., Canada, and China under the Naturalizer, Brown Shoe Closet, FX LaSalle, Franco Sarto and Via Spiga names, and Shoes.com, the Company’s e-commerce subsidiary. Brown Shoe, through its Wholesale divisions, owns and markets leading footwear brands including Naturalizer, LifeStride, Via Spiga, Sam Edelman, Nickels Soft, Connie and Buster Brown; it also markets licensed brands including Franco Sarto, Dr. Scholl’s, Etienne Aigner, Carlos by Carlos Santana, Fergie branded footwear, and Vera Wang Lavender Label Collection as well as Barbie, Fisher-Price and Nickelodeon character footwear for children. Brown Shoe press releases are available on the Company’s website at http://www.brownshoe.com.

About PTC

PTC (Nasdaq: PMTC) provides discrete manufacturers with software and services to meet the globalization, time-to-market and operational efficiency objectives of product development. Using the company’s CAD, and content and process management solutions, organizations in the Industrial, High-Tech, Aerospace and Defense, Automotive, Consumer and Medical industries are able to support key business objectives and create innovative products that meet both customer needs and comply with industry regulations. For more information on PTC, please visit http://www.ptc.com.

Except for the historical information contained herein, matters discussed in this news release may constitute forward-looking statements that involve risks and uncertainties that could cause actual results to differ materially from those projected. These include: the success of our initiatives to facilitate our customer’s understanding of the benefits of our PLM solutions for the Footwear and Apparel industry, including interoperability, quality, return on investment and value creation; our ability to continue to successfully develop and integrate the technology necessary to offer an integrated product development system that adequately responds to evolving requirements of these customers including the system’s ability to facilitate global product development and control all aspects of the development cycle so that products are delivered to the marketplace quickly; and our ability to achieve our growth objectives by extending our solutions to vertical industries, beyond the discreet manufacturing verticals traditionally served by PTC; as well as other risks and uncertainties detailed from time to time in reports filed by PTC with the Securities and Exchange Commission, including the Company’s most recent reports on Form 10-K and 10-Q. The announcement of any particular selection of PTC products is not necessarily indicative of the timing of recognition of revenue from such order or the level of revenue for any particular period.

Source: Business Wire
 

Share

Ben Hanson Ben Hanson is one of WhichPLM’s top contributors. Ben has worked for magazines, newspapers, local government agencies, multi-million pound conservation projects, museums and creative publications before his eventual migration to the Retail, Footwear and Apparel industry.Having previously served as WhichPLM’s Editor, Ben knows the WhichPLM style, and has been responsible for many of our on-the-ground reports and interviews over the last few years. With a background in literature, marketing and communications, Ben has more than a decade’s worth of experience, and is now viewed as one of the industry’s best-known writers.