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Great Expectations

Here our Editor, Lydia Hanson, shares her thoughts on today’s ‘consumer experience’ and the expectations placed on both the consumer and the business they are buying from. As a member of Gen Y herself, Lydia focuses on millennials in particular …despite hating the term. 

Conversations: Michele Casucci, Certilogo

In the second in a small collection of interviews with innovative entrepreneurs and thought leaders to be published throughout the year, here WhichPLM discusses consumer behaviour, the Internet of Things, and identification technology with Certilogo’s Founder & CEO, Michele Casucci. Certilogo is the world’s leading Brand Authentication Platform, empowering brands and their customers to take down […]

The Value of PLM on Small Businesses

In their first guest article for WhichPLM, Manner Solutions explores the value of PLM for small businesses; Michael S. Robinson and Amy Hockenbrock share their thoughts on where to begin, the challenges, and how to overcome them. Manner Solutions provides clients with strategic business process efficiencies, database applications, and specialized change management counsel for apparel […]

WhichPLM on Tour

As part of a new series our CEO, Mark Harrop, is shooting off around the globe to visit many of the world’s leading retailers, brands, and technology solution vendors. He will be speaking at events and touring headquarters throughout the year to share and gain real life experiences of what’s happening in today’s digital fast […]

The Future of Fashion

Marlene` P. Naicker is a fashion innovation and consumer engagement consultant at CEA.Fashion. As a digital transformation thought executive and fashion entrepreneur, Marlene` shares her first piece with WhichPLM today – exploring the tools and channels that can evolve the luxury industry within a futuristic visual narrative.

The Global Takeover of Social Media

In their first guest article for WhichPLM, Skilled.co discuss the rise of social media, and how brands can capitalise on it – including the optimum times to post or tweet, and which platforms to use for recruitment purposes. Skilled.co provide insight into the web development industry, with the aim of improving the web development community […]