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Download: Reinventing the Fashion Industry

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Download Gerber Technology’s latest eBook and find out why digital transformation is now more critical than ever. 

When the COVID-19 pandemic began, a majority of retailers were forced to close their doors, causing them to either stop all sales completely or transition to eCommerce. Once physical stores reopened, the experience wasn’t the same. Store capacity was limited and some retailers only allowed for curbside pickup. Additionally, with unemployment numbers rising, buying clothes was not a priority for many consumers, leaving many fashion companies with excess stock.

COVID-19 has pulled back the curtain on the inefficiencies in the fashion & retail industry, showing companies they need to rethink and restructure their processes. The pandemic has shown that fashion companies need to improve their eCommerce experience, stop overproducing, and improve their ability to quickly adapt to new challenges.

Download the eBook to learn how Gerber Technology is meeting these challenges head-on.

Lydia Mageean Lydia Mageean has been part of the WhichPLM team for over six years now. She has a creative and media background, and is responsible for maintaining and updating our website content, liaising with advertisers, working on special projects like the Annual Review, and more.Joining mid-2013 as our Online Editor, she has since become WhichPLM’s Editor. In addition to taking on writing and interviewing responsibilities, Lydia has also become the primary point of contact for news, events, features and other aspects of our ever-growing online content library and tools.