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NGC: Rocky Brands Case Study


Rocky Brands Front PageDownload your copy of NGC’s whitepaper today – a Rocky Brands Case Study. Footwear manufacturer Rocky Brands has worked with NGC on a number of innovations that “push the boundaries of fashion PLM”.

Rocky Brands, Inc. designs, develops, manufactures and markets outdoor, work, lifestyle, western and Military footwear, as well as outdoor and work apparel and accessories under the Rocky®, Georgia Boot®, Durango® and Creative Recreation® brands.

Rocky Brands and NGC recently collaborated on initiatives that have helped streamline shipping, improved speed to market, and integrated PLM with marketing and e-commerce. Download this case study to learn more about how Rocky Brands has extended the capabilities of PLM into exciting new directions.

To download your copy please click here.

Lydia Mageean Lydia Mageean has been part of the WhichPLM team for eight years now. She has a creative and media background, and is responsible for maintaining and updating our website content, liaising with advertisers, working on special projects like our PLM Project Pack, or our Annual Publications, and more.Joining mid-2013 as our Online Editor, she has since become WhichPLM’s Editor. In addition to taking on writing and interviewing responsibilities, Lydia has also become the primary point of contact for news, events, features and other aspects of our ever-growing online content library and tools.