Home Press release PTC Hosts Upcoming Augmented Reality ‘ThingEvent’

PTC Hosts Upcoming Augmented Reality ‘ThingEvent’


Over 10,000 Online Already Registered to See New Capabilities that Bring
Augmented Reality to the Enterprise

NEEDHAM, MA – January 26, 2016 – Later this week, on January 28, PTC (NASDAQ: PTC) will host its exclusive ThingEvent, focused on augmented reality (AR) in the enterprise. This livestream event will highlight real-world customer solutions from leading manufacturing companies as well as new technologies that will transform how humans interact with and experience the physical ‘things’ around them in the era of the Internet of Things (IoT).

By seamlessly overlaying digital data onto the physical world – and providing a rich, visual, interactive experience – augmented reality can fundamentally improve and transform the way we design, manufacture, operate, and service smart, connected products and systems.

ThingEvent attendees will see live demonstrations of practical uses of augmented reality for business, presented by PTC executives and representatives from leading manufacturing companies. These PTC customers will share the benefits of presenting enterprise information and live streaming sensor data through augmented reality, enabling deeper insight into product behavior and usage, better execution of service procedures, more comprehensive training of staff, as well as many other value propositions that are driven by various use cases.

The event program will feature PTC’s CEO Jim Heppelmann, co-author of recent thought leadership articles published in the Harvard Business Review, who will explain how augmented reality will play a primary role in PTC’s IoT platform. The program will also include Jay Wright, PTC SVP and General Manager for Vuforia, who will discuss the expansion of the Vuforia platform to enable new enterprise solutions in addition to consumer-facing applications. Recently acquired by PTC, Vuforia is the world’s most widely used augmented reality platform.

PTC invites you to join a worldwide audience of thousands via live streaming of this exciting event:

Date:  January 28, 2016

Time:  9:00 AM EST and 3:00 PM EST

Registration:  www.thingevent.com

“The incredible opportunities presented by the IoT, give rise to the need for a whole new generation of enabling technologies,” said Jim Heppelmann, president and CEO, PTC. “We hope you can join us on January 28 for this special event. Be there to witness the vision, hear the strategy, and see the unveiling of a new suite of products, coming later in 2016, that will harness the power of augmented reality and transform forever how we experience things.”

Social Media

ThingEvent presenters will interact with the global livestream audience via social media. Attendees should follow and use the hashtag #thingevent to post comments and questions. Be certain to also follow @PTC@ThingWorx and @Vuforia_ARfor the latest news, events and general happenings across PTC.

About PTC

PTC (NASDAQ: PTC) is a global provider of technology platforms and solutions that transform how companies create, operate, and service the “things” in the Internet of Things (IoT). The company’s next-generation ThingWorx® technology platform gives developers the tools they need to capture, analyze, and capitalize on the vast amounts of data being generated by smart, connected products and systems. The company’s field-proven solutions are deployed in more than 26,000 businesses worldwide to generate a product or service advantage. PTC’s award-winning CEO, considered an industry thought leader, co-authored the definitive guides to the impact of the IoT on business in the Harvard Business Review.

The timing of any product releases and any features or functionality thereof are subject to change at PTC’s discretion. Moreover, the release of these products may not generate the revenue we expect and the release of any product is not necessarily indicative of revenue for any particular period.

PTC, the PTC logo and ThingWorx are trademarks or registered trademarks of PTC Inc. or its subsidiaries in the United States and in other countries.

Lydia Mageean Lydia Mageean has been part of the WhichPLM team for over six years now. She has a creative and media background, and is responsible for maintaining and updating our website content, liaising with advertisers, working on special projects like the Annual Review, and more.Joining mid-2013 as our Online Editor, she has since become WhichPLM’s Editor. In addition to taking on writing and interviewing responsibilities, Lydia has also become the primary point of contact for news, events, features and other aspects of our ever-growing online content library and tools.