Digitally Capturing Ideas, Concepts, and Trends in One
FARNBOROUGH, UK. – February 20, 2018 – PTC (NASDAQ: PTC) has launched its FlexPLM Canvas app, a visually-stunning digital concept board app that enables designers and developers to easily capture inspirations, concepts, trends, requirements, and feedback in one place. Allowing brands and retailers to deliver on-trend products to market on-time and on-budget.
Users can drop in images and video, text, documents (PDF, Adobe® Illustrator®, Adobe® Photoshop®, Microsoft® Word, PowerPoint®, Excel®), and color swatches, as well as leverage built-in links to leading social media sites to capture up-to-the-minute trends, imagery, and the voice of the customer.
The tool enables teams to share ideas internally and externally, while rapidly iterating on them to help teams understand design direction early in the development cycle. Finalized inspirations can be integrated into FlexPLM to kick start product development and enable users to gain deeper insights and visibility into sourcing processes. FlexPLM Canvas enables brands and retailers to shorten cycle time by easily transforming ideas into real products.
“As retailers face stiff pressure to deliver the latest trends and meet the growing demands of today’s digital consumer, shortening development cycle times and improving collaboration is now more critical than ever,” said Eric Symon, General Manager PTC Retail Business Unit. “By shifting from physical mood boards and other manual ideation methods to a digital application, the time between ideation and product creation can be significantly reduced, ensuring your products are delivered to market on-trend, on-time and on-budget.”
- Deloitte article: “Transforming store fleet through technology (2018)”
- FlexPLM resource page
- On the Runway: Retail Apparel Software Blog
- Harvard Business Review: “Why Every Organization Needs an AR Strategy,” authored by PTC CEO Jim Heppelmann and Harvard Professor Michael Porter
About PTC (NASDAQ: PTC)
PTC helps companies around the world reinvent the way they design, manufacture, operate, and service things in and for a smart, connected world. In 1986 we revolutionized digital 3D design, and in 1998 were first to market with Internet-based product lifecycle management. Today, our leading industrial innovation platform and field-proven solutions enable you to unlock value at the convergence of the physical and digital worlds. With PTC, manufacturers and an ecosystem of partners and developers can capitalize on the promise of the Internet of Things and augmented reality technology today and drive the future of innovation.
The timing of any product release, including any features or functionality, is subject to change at PTC’s discretion.
PTC, FlexPLM, Canvas, ThingWorx, and the PTC logo are trademarks or registered trademarks of PTC Inc. or its subsidiaries in the United States and other countries.