Home News Sri Lankan giant selects DeSL’s PLM solution.

Sri Lankan giant selects DeSL’s PLM solution.


(CARDIFF, UK, FEBRUARY 01, 2010) MAS Holdings, one of Sri Lanka’s largest fashion manufacturing companies has selected DeSL’s PLM solution to manage its entire product development process.

Maintaining strategic partnerships with companies such as Victoria’s Secret, Nike, Speedo, Marks and Spencer, Limited Brands and Triumph, MAS Holdings is the largest supplier of intimate apparel in South Asia and the fastest growing supplier of competition sportswear.

The initial phase of the project will be in the active wear division and Shirendra Lawrence, Managing Director of MAS Active states “we spent a considerable amount of time evaluating many PLM systems before we selected DeSL. DeSL’s breadth of function and technology base was the key deciding factor. We have identified many business objectives and will deliver these during the project.”

Colin Marks, Director of DeSL, said “we are very pleased to have been selected by MAS. Our blend of high function, ease of use and unrivalled web based technology platform has again proved to be what our marketplace wants and needs.  We have agreed an aggressive project plan with MAS which will be delivered”.

About DeSL

DeSL is a U.K. based provider of web-based software, built with Microsoft.NET technology, to the apparel, footwear and textile sectors. Applications include PLM, Sourcing, ERP, CRM, WMS and e-Commerce – available as an integrated end-to-end solution or a modular departmental solution. DeSL is a Microsoft Gold Certified Partner, represented in the U.S. by Bluewater Software www.bluewatersoftware.com and in China by Sunzsoft  www.sunzsoft.com.

Ben Hanson Ben Hanson is one of WhichPLM’s top contributors. Ben has worked for magazines, newspapers, local government agencies, multi-million pound conservation projects, museums and creative publications before his eventual migration to the Retail, Footwear and Apparel industry.Having previously served as WhichPLM’s Editor, Ben knows the WhichPLM style, and has been responsible for many of our on-the-ground reports and interviews over the last few years. With a background in literature, marketing and communications, Ben has more than a decade’s worth of experience, and is now viewed as one of the industry’s best-known writers.