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DAM

(Digital Asset Management)

Digital assets are any form of a digital file. Common digital assets include images, documents, photos, presentations and videos. Digital asset management software is primarily used by enterprise marketing and creative teams. Older versions of PLM solutions store their images in the solutions libraries, and although this works it comes with limitations on the size of files (e.g. high-resolution and supporting meta data). Enterprise DAM solutions can operate in conjunction with a modern PLM solution.

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