Home Press release Venture-Backed Fashion E-com Site Trendyol Implements WFX Cloud PLM

Venture-Backed Fashion E-com Site Trendyol Implements WFX Cloud PLM


Trendyol is one of the fastest growing fashion e-commerce companies based in Turkey with 6.5 million registered members and funding from US investors Tiger Global and Kleiner Perkins Caufield & Byers.

Founded in 2010, (www.trendyol.comis one of the most sought after platforms for brands and designer to showcase and sell their products online.  Trendyol offers a wide range of apparel products along with their own Label and collection.

Trendyol implemented WFX Cloud PLM to improve in-house product development as the focus on building that area of their business. WFX Cloud PLM will support the product life-cycle process bringing designers, technicians, marketing /brand management together on the same platform, working with one version of centralized product information. Trendyol was live in a record 6 weeks. 

“We implemented WFX Cloud PLM because it had everything we needed to help us manage our product development process as we scale that business and it was dead simple to get up and running.”, said Orkun Kaan Türeyyen, Trendyol Business & Systems Analyst

WFX provides next generation, cloud-based PLM Software for apparel. WFX is used by over 12,000 fashion users worldwide. 

For an Online Demo visit www.wfxondemand.com 
Email: info@worldfashionexchange.com

Lydia Mageean Lydia Mageean has been part of the WhichPLM team for eight years now. She has a creative and media background, and is responsible for maintaining and updating our website content, liaising with advertisers, working on special projects like our PLM Project Pack, or our Annual Publications, and more.Joining mid-2013 as our Online Editor, she has since become WhichPLM’s Editor. In addition to taking on writing and interviewing responsibilities, Lydia has also become the primary point of contact for news, events, features and other aspects of our ever-growing online content library and tools.